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UNIFIED CUSTOMER GRAPH

One customer intelligence layer across CRM, sales, service, and referrals.

The Customer Identity Hub keeps every interaction in one chain, even when a customer uses personal, official, or secondary numbers.

Multi-number identity Cross-module continuity Purulia-first CRM

IDENTITY RULES

Designed for real-world customer overlap instead of perfect clean-room data

One Customer, Many Numbers

Personal, official, and secondary numbers can all remain linked to the same customer intelligence record.

One Number, Multiple Contexts

Shared business phones can still generate separate customer identities while preserving event history for scrutiny.

Full Workflow Memory

Leads, quotations, orders, services, referrals, and communications roll into one customer timeline.

LOOKUP

Search a unified customer record by mobile number

Identity Search

Identity Snapshot

Every result includes the customer core record, linked numbers, profile state, and event count.